In the early 50's, Pucci found a featherweight silk jersey that became his signature fabric. Commenting on Emilio's dresses, Diana Vreeland identified their lingerie quality: "the silk-jersey was almost like wearing nothing" she observed. The clothes were made to let the wearer move as if she were almost nude. This was very different from stiff 1950's fashions and thus attracted a wide clientele of both well-off women and celebrities such as Jackie Onassis, Grace Kelly and Lauren Bacall. It is even rumored that Marilyn Monroe was buried in an almond green Pucci dress.